Packaging Design
Designing packaging that clearly communicates a product’s value
Packaging is often the first point of contact between a product and its audience.
Packaging design at chotto graphics focuses on making a product’s qualities and storyclear, appealing, and easy to understand at a glance.
This service may be right for you if…
You have confidence in your product, but feel that its packaging does not fully convey its value.
Or, your product stands out in concept, yet feels overlooked on shelves or online
because the packaging lacks clarity or presence.
What this packaging design focuses on
Packaging design at chotto graphics focuses on
communicating a product’s value clearly and visually.
• Understanding the product concept and intended audience
• Designing packaging elements such as labels, boxes,
or containers
• Adjusting layout, typography, color, and materials
to support the product’s character
Clear packaging design helps a product stand out
while remaining practical for real-world use.
Why packaging design matters
Packaging is often the first moment a customer encounters a product.
Clear and thoughtful packaging design helps communicate the product’s value and character at a glance, making it easier for people to feel drawn to it
and understand what makes it special.
Relationship to Branding Design
Packaging design is developed in line with a brand’s direction and values.
It can be included as part of a Branding Design Package,
or requested on its ownfor individual products or limited projects.
Pricing
Pricing varies depending on scope and requirements.
As a general guide, projects start from ¥50,000.
Examples of work
About the design process
For those interested in how projects typically move from consultation to delivery,
an overview of the design flow is available on the blog.