top of page
chotto graphicsのアートディレクション:ブランドのトーン&マナーを統一する視覚表現

Visual Design

Consistency, Expression, Expansion. Crafting a unique brand world through visual consistency.

Integrating a Japanese-English bilingual perspective, the studio ensures that designs are accurately translated into tangible tools—such as brochures and packaging—solidifying an unwavering brand identity. This design process optimizes every touchpoint to intuitively communicate the brand’s essence, effectively reaching both domestic and international audiences.

Service Details

Translating brand values into a consistent visual language. Beyond individual items, the studio connects each "piece" to craft a unique ambiance and world-view. Every touchpoint is designed to ensure the brand’s essence is felt intuitively.


*Service details are tailored to meet the specific needs and stage of each brand.

chotto graphicsのビジュアルデザイン:余白とタイポグラフィが調和するポスター設計

Phase 01. Visual Strategy

  • Redefining Brand Essence: Respecting existing logos and core values, the studio establishes design "rules" to guide the creation of new assets.

  • Defining Design Principles: Prioritizing the choice of colors and typography to best communicate the brand’s appeal before proceeding to production.

  • Strategic Tool Selection: Collaborative planning to identify the most effective media—such as business cards, flyers, or packaging—to launch a new service.

Phase 02. Visual Design

  • Packaging Design: Creating labels and packaging that embody the brand’s world-view, designed to evoke excitement the moment a customer holds the product.

  • Editorial Design: Crafting catalogs and flyers that tell the brand’s story through clear information hierarchy and compelling visual layouts.

  • Visual Systems: Refining color palettes and typography rules in meticulous detail to ensure brand recognition across all touchpoints.

chotto graphicsのパッケージデザイン:ブランドの世界観を体現する外装設計
chotto graphicsの現場監修:ブランドの世界観を直接体験するワークショップの空間設計

Phase 03. Brand Application

  • Expanding Brand Touchpoints: Extending design to diverse tools—such as thank-you cards, leaflets, and promotional items—to bring the brand closer to its audience.

  • Environmental and Event Design: Designing media like exhibition signage and pop-up store decor that allow visitors to intuitively experience the brand's ambiance.

  • Perfecting the World-View: Ensuring every design "piece" is connected as one, achieving a cohesive state where the brand’s essence is felt intuitively from every angle.

Pricing​

Estimated pricing for bringing a brand’s world-view to life. The studio proposes tailored design solutions based on the scale and specific requirements of each project.

Brochures (approx. 12 pages): from ¥120,000

 

(Includes structural planning and design processes to deeply communicate the brand story)

Product Packaging & Labels: from ¥80,000

 

(Includes conceptualization and design to heighten anticipation the moment the product is held)

Leaflets (Tri-fold, etc.): from ¥60,000

 

(Includes information organization and translation into a consistent visual language)

Pricing is flexible, adjusting to the scope of work and the presence of existing guidelines. For specific inquiries or questions regarding package details, please feel free to reach out via the contact form below.

Let's Connect

If something catches your interest, or you feel “I’d like to ask just a little,” I’d be happy to start a connection that grows over time.
Please feel free to reach out anytime.

Address

Based in Nantan, Kyoto.

Serving the local community across Nantan, Kyotamba

and Kameoka.

SNS

  • Instagram

Contact Us

© 2035 by Lynch & Powell. Powered and secured by Wix

ご相談内容の選択:

Thank you for your message!

bottom of page